AI WEBINAR

Agentic Commerce: Shopify & OpenAI — How to Prepare Now

AI traffic to Shopify stores grew 8x last year—orders from AI searches carry 30% higher AOV. Join Shopify and OpenAI to learn how European merchants can make their products discoverable on ChatGPT. You'll leave with a practical checklist to win on this new discovery channel.

Thursday, 7 May 2026
4:00 PM BST | 5:00 PM CEST

Interested in Shopify? Try for free

Animated image of a smartphone screen showing searching for a black hat and using agentic commerce

What we'll cover

55% of consumers already use AI for product research, and 14% of ChatGPT queries are commerce-related. Join Shopify and OpenAI to explore how AI surfaces products, what separates winners in AI discovery, and the steps you can take today.

Trust

Off-site signals win

70% of AI citations come from off-site sources: reviews, media, and social. Uncover the trust signals AI uses to evaluate products, and what you can do to strengthen each one.

Knowledge

Manage your AI presence

Your brand is already on AI. The question is whether what it says is accurate. Shopify Catalog and Knowledge Base let you own that.

Growth

First-mover advantage compounds

AI-sourced orders carry 30% higher AOV than standard web orders. Brands that moved first hold a position that compounds.

Speakers

Meet the speakers

Two perspectives, one conversation - and why it matters now.
Headshot of Peyman Naeini from Shopify

Shopify

Peyman Naeini

Field CTO
Headshot of Anna Jenkins from OpenAI

OpenAI

Anna Jenkins

Solutions Engineer

AI webinar

Agentic Commerce: Shopify & OpenAI—How to prepare now

Infrastructure decisions made now determine discoverability later

Interested in Shopify? Try for free